Asian Edition Marketing
Type
Book
Authors
ISBN 10
0199659532
ISBN 13
9780199659531
Category
600 - Technology (Applied sciences)
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Publication Year
2013
Publisher
Oxford University Press, United States
Pages
737 pages / 26 cm
Subject
Marketing -- Management
Series Name
Description
Imagine you had the opportunity to teach your marketing module from within the marketing department of a top company? This third edition of Marketing maintains the fresh and practice- focused approach for which it has become so popular, and continues to provide students with a truly unique insight into the fascinating world of a marketing practitioner through informative and engaging bespoke video interviews with those in the industry.
Number of Copies
2
